Attribution Modelling

Digital AI Pros has the experience and the expertise to build the most appropriate attribution model to our clients needs. We look at how marketing channels work with each other and affect each other. We have an omnichannel mindset, seeking to optimize advertising expenditure and achieve the biggest bang for your buck.

 

Attribution Modelling

 

At digital AI Pros we provide the following services:

  1. Customer Lifetime Value Calculation
  2. Returns and Margins Calculation Per Channel
  3. Last Click Attribution Model
  4. First Click Attribution Model
  5. Time Decay Attribution Model
  6. Position Based Attribution Model
  7. Weight Based Attribution Model
  8. Linear Attribution Model
  9. Custom Made Attribution Models
  10. Google Analytics Setup
  11. Google Tag Manager Setup
  12. Data Studio Setup